How Planned Obsolescence Affects You
September 20, 2012
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Planned obsolescence is a business and production strategy in which the usefulness of a product is planned and built into it from the beginning. Thus, the date at which the product stops being useful is already set from when it was manufactured.

This is done so that consumers will feel the need to purchase new products and services to replace the ones that have become obsolete. This can range from out-of-date fashion, old cell phones, college textbooks, cars, light bulbs and more.

As a profit strategy, companies will generate more profit if their products do not last forever. As long as consumers keep using and needing, they will buy replacements time and time again. However, this strategy can backfire on companies if it is done too often. Consumers may start to resist the newer models or replacements if they don’t think the extra value is sufficient or necessary.

It has even spread to the printing industry. There are several ways the printing industry is cashing in on planned obsolescence.

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